A set of limited-edition enamel pins for the 2017 TOMS One Day Without Shoes campaign in an effort to raise awareness for TOMS complete line of Gives and product offerings. In addition to creating the pins, a set of digital stickers for iMessage was also created to help broaden engagement. 

On May 12, 2017, people were encouraged to wear these pins showing their support and share on social with the hashtags #standwithtoms and #toms to inspire others to get involved and take action.